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OMEGA, the formal timekeeper from the London 2012 Olympic Game titles, unveiled its worldwide advertising and marketing marketing campaign with the London Video games today, celebrating the brand's abundant Olympic record and also the good times in time that are at the coronary heart in the Olympic motion.
The television business, created in 15-, 30- and 60-second variations, characteristics Chinese diver Qiu Bo, U. S. swimmer Natalie Coughlin, British heptathlete Jessica Ennis, U. S. sprinter Tyson Gay, South African swimmer Chad Le Clos and U. S. pole vaulter Jenn Suhr - all Olympic hopefuls and OMEGA Manufacturer Ambassadors - and concentrates on the athletes' routines and concentration while in the pivotal minutes and seconds in advance of competitiveness.
The soundtrack was offered by the Rolling Stones, who on this Olympic yr are celebrating fifty several years as London's most iconic tunes makers. Their 1981 hit, Begin Me Up , with its pulsating and promptly recognizable opening guitar riff is remixed by star producer Don Was and delivers the ideal soundscape for the world-class athletes.
The shooting program and places for your place ended up rather bold, said OMEGA president Stephen Urquhart. Even so the result is potent and emotional and we are pretty pleased along with the final result. The Rolling Stones would be the definitive London band and we are thrilled with this particular mix that breathes new lifestyle right into a wonderful music which the globe has cherished of 30 many years.
The business was filmed at 5 independent locations in South Florida. Ennis and Suhr filmed at Solar Existence Stadium, the seventy five,000-seat dwelling from the NFL's Miami Dolphins; community rowers through the Miami Rowing Club and an Olympic-hopeful archer shot at Vital Biscayne's Miami Maritime Stadium; Qiu Bo took into the 10 meter platform with the Fort Lauderdale Aquatic Complicated; Tyson Gay and his training companions from Pure Athletics in Orlando filmed at Miami's Curtis Park; and Coughlin and Le Clos shot at Ransom Everglades School's new aquatic intricate.
The day was seriously fun, claimed Coughlin of her shoot at Ransom Everglades University. Timing is almost everything during the activity of swimming and i am quite happy to become an element with the OMEGA relatives.
The OMEGA crew was so helpful and supportive in helping me experience at ease in an atmosphere I'm definitely not, stated Suhr of her shoot day in Miami. The quantity of perform that goes into this, with the quantity of people today on set, on the preparing, is incredible. ?Laurent Ferrier Gallet Micro-Rotor TravellerWe usually dislike contacting developments, specifically at an occasion as heterogenous as BaselWorld, but we did sense like we saw an awful number of blue dials this 12 months. ?Not that we're complaining. ?It's an incredible adjust from the gamut of neutrals that typically dominate replica watch dials, as well as further splash of coloration presents a man (or female) of style just one extra factor to perform with or from. ?While only an elaborate study of each replica watch shown at BaselWorld 2013 would reveal no matter whether or not blue dials definitely have been a trend this calendar year, they caught our eye wherever they popped up which seemed like normally. Patek Philippe Two-Tone Aquanaut?Chronoswiss Blue Flinqu? Enamel Artist's Collection Graff Tourbillon Hermes, Le Temps Suspendu One of a kind PieceZenith El lPrimero Stratos Louis Vuitton Tambour Twin ChronographGlash?tte Original Senator SixtiesJaquet Droz Grande Seconde Quantieme, Blue Opaline Dial With?C?tes de Gen?veTissot, Exclusive Piece For a hundred and sixtieth Anniversary, Enamel And Diamond Ladies' Pocket WatchBreguet, Queen Of Naples, Day/Night Disk With Equilibrium Symbolizing The Sunshine Graham, Orrery replica watch With Earth, Moon, Mars, Zodiac Chapter Ring Dior VIII Grand Bal, Unique Piece Tudor Heritage Chrono Blue, Determined by A Vintage Product From 1973 Concord C1 ChronographDetail, Feather Marquetry Dial, Harry WinstonMeistersinger Singulator Regulator watch. . . hope you appreciated this sample of BaselWorld's Blue Interval.