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Marie de Pimodan-Bugnon: Piaget is setting a new thinness record with the Altiplano 900P. Why are you continuing to explore this particular avenue? Franck Touzeau: Piaget has always been determined to develop ultra-thin calibres. Ultra-thin expertise is indeed the very essence of our House and we yearly introduce timelessly elegant models reflecting this theme. Even when the trend was all about bulky replica watches, five years ago, Piaget never gave in to that particular siren song. Our strategy built around ultra-thin movements and replica watches is not at all opportunistic, since we have been working in this field for over 50 years. This fact deserves to be made known, because the brand has genuine talent in this domain and yet is not always acknowledged for it, even though all our partners now appreciate Piaget as the master of ultra-thin horology. How did you set about creating the 900P? The philosophy of the House is quite simple: when one has the good fortune to work with ultra-thin calibres, that reality unleashes creativity in terms of the case, the design and various daring developments. This synergy was clearly apparent in the cooperation on this project between our site at La C? te-aux-Fees, which handled the case development, while the Geneva-based design studio strove to find every possible means of reducing the space between the various components inside the watch. The resulting Altiplano 900P is the world's thinnest mechanical watch, featuring a case-back that serves as the movement mainplate. The Altiplano 900P is only 3, 65mm thick. A new thinness record. Piaget Piaget is once again keenly involved in the field of artistic crafts. Isn't this expression becoming a little commonplace? Artistic crafts are part of Piaget's history, since we made our first enamelled replica watches in 1964 and 1965; in 2001, when we began to redevelop this field, we built a partnership with Anita Porchet, who is in my view the world's leading exponent of this art. She is a worthy student of Suzanne Rohr, who was herself apprenticed under the renowned enamellist Charles Poluzzi. For anyone acquainted with the enamelling craft, the kind of communication one sometimes sees these days around certain models is a sacrilege. It's very easy for a brand to lie and say: "we do enamelling too". There is an incredible confusion surrounding these artistic crafts. This segment of the market should show authentic respect for traditions, especially when the expertise has been cultivated for over a century - and in Geneva as well! Who can currently claim to be capable of creating an opalescent enamelled miniature? Very few people indeed, which is a pity because the technique is simply fabulous! "Piaget is a confidential and elitist brand" Skeleton-working is also a Piaget speciality. How are you illustrating it this year? In 2005, Piaget? became the first brand to develop full-set gold skeleton movements. In 2010, others started to hop on the bandwagon, but we soon realised that none of them were capable of gem-setting the functional parts of the calibre. This year, we are introducing a new mechanical hand-wound movement entirely dedicated to women in a full diamond-set 34 mm size. It's a true diamond lacework. We are also releasing an Exceptional Piece, the Piaget Emperador Coussin Tourbillon Automatic Skeleton. Above and beyond the carefully calibrated stones adorning the bezel, this model features the world's thinnest tourbillon movement developed in a skeleton version, set with baguette-cut diamonds for the first time in watchmaking history. This movement is gem-set on the dial side, on the back and also on its profile - a world-first achievement. This is a new way of showing that Piaget is a confidential and elitist brand. We continue to focus on exclusivity and we keep raising the bar in the development of our specific strengths. The movement of the Piaget Emperador Coussin Tourbillon Atimatic Skeleton is gem-set on the dial side, on the back and also on its profile. Piaget Published by? Pierre-Paul Godts
Terrascope
Emblematic for an artwork of lifetime
With its sportive and stylish style and design, very imaginative stainless-steel case, black dial and rubber strap, the Terrascope has made its mark for a ideal agent of the JEANRICHARD spirit. A philosophy of everyday living that permeates all kinds of other styles as well.
From the dusty trails, to abandon sands, from craggy cliffs, on the grasses of the savannah, from steamy jungles, to poetic fields of wheat and deep forests, the Terrascope is often a faithful companion to these for whom lifetime is often a everyday journey on every one of the planet's highways and byways.
The cushion-style case combined with a big round bezel communicates a resolutely present day, unique and masculine appear. It exudes independence - coupled along with the resilience and robustness of a innovative design built up of many elements and water-resistant to a hundred metres. The ingenious contrast amongst the vertical satin-brushed ending (over the flat portions of the center situation and also the lateral bars) and polished finishing (to the bezel) performs using the light-weight and underscores the classy daredevil glimpse of such timepieces.
The automatic mechanical motion maintains timekeeping with precision and dependability.
Applique indexes greatly enhance the black vertical satin-brushed dial. The hour and minute arms are built in contrasting kinds for hugely exact readability, which happens to be strengthened by luminescent coating. The next hand bears a red idea.
Combining consolation along with a sportive come to feel, the black rubber strap is decorated with a aid of slim stripes, a JR signature, and also a folding clasp.
Other than this legendary model - a genuine symbol of JEANRICHARD's rebirth - the Terrascope will come having a big decision of dials and leather-based bracelets in alligator or rubber as well as in a wide array of hues from sober to daring. Ample to satisfy all personal specifications. The Terrascope is likewise obtainable on the stainless-steel bracelet with satin-brushed ending and polished accents and shut which has a butterfly clasp. On some styles, the sporty chic feel is underscored by pink-gold lateral bars.
To precise the brand's philosophy of everyday living motivated by journeys and exploration, JEANRICHARD has associated with fantastic personalities. They are day-to-day heroes, living daily life to the fullest, with great gusto and pleasure. The British photographer Nick Brandt could be the best ambassador for your Terrascope assortment. He is passionate about Africa which is identified for his impressive and intimate portraits of untamed life in purely natural options. He also set up the big Everyday living Foundation, which happens to be dedicated to protecting wildlife.
Technical Specifications Polished and vertically satin-finished stainless steel circumstance
Dimensions: forty four mm
Top: twelve. sixty mm
Antireflective sapphire crystal
Case-back screw-down, engraved
Water-resistant to 100 m Movement JR60,
self-winding
Calibre: 11 '''
Frequency: 28,800 vibrations/ hour (four Hz)
Jewels: 26
Power reserve: least 38 hours
Features: hour, minute, next, date Black vertically satin-finished dial
Utilized rhodium-coated indexes with further luminescent dot
Rhodium-coated palms with luminescent materials Black Rubber strap
Stainless steel folding buckle