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Press release
Jean-Christophe Babin, le 9 novembre 2006, lors du 6eme Grand Prix de l'Horlogerie au Grand Theatre de Geneve
Magali Girardin
What is definitely the purpose of the Monaco V4 from the TAG Heuer universe, what were the sources of its inspiration, and wherever does the title V4 come from? We now have savored a privileged placement in the avant-garde sports activities replica watches and chronographs market place considering the fact that 1860, largely since we innovate much more than some other replica watch brand. We are the only real manufacturer that may give digital and mechanical chronograph accuracy to 1/10th, 1/100th and 1/1,000th of the next. Technologies, style and innovation would be the three big components of our brand's DNA, and it really is via these that we push Swiss watchmaking traditions ever ahead. The inspiration to the Monaco V4 could be the high-end super sports car a territory that TAG Heuer has historically occupied given that 1911, when it designed the "Time of Vacation," the world's first dashboard chronograph, followed by the "Autavia" dashboard stopwatch in 1933, and carrying on throughout to nowadays, with our official partnership with Mercedes-Benz in GT while using the SLR and with McLaren in Formula 1. With its century as well as a half background for the avant-garde of Swiss replica watch layout and engineering, the brand name TAG Heuer can also be in by itself a source of inspiration. The identify V4 is derived through the 4 spring barrels in the movement, which can be mounted over a V-shaped platinum key plate angled at +/-13 levels, just like the cylinders of the high-performance racing motor. The principle of the 5 notched micro-belt transmission has its roots in automotive design and style, where one example is, during the combustion cycle, the distributor belt synchronizes the motion on the engine's valves and pistons Why did you choose the Monaco collection for the V4? Does it in good shape? It appeared quite logical to observe the Monaco's resolutely modern heritage, which exemplifies TAG Heuer's motivation to constantly force beyond the bounds of traditional watchmaking. The initial Monaco of 1969 experienced a novel condition that wholly broke with traditional watchmaking aesthetics. Outfitted with all the Chronomatic Caliber 11, the first automatic chronograph motion with micro-rotor, the Monaco embodied our motto: "TAG Heuer Swiss Avant-Garde Because 1860". I really like the Monaco! It truly is mythical, a real icon, which is why now we have not dared to the touch it for a long time. It reflects the aesthetic and pioneering instincts of our brand name, which carries on to make innovative strategies after which you can remodel them into items. Along with the Monaco V4, TAG Heuer seeks to rethink, redesign and reinvent the mechanical motion. It really is a great illustration of our commitment to innovation. As with the way forward for the model, my motto is: consider the ideal of your earlier, insert to it the best of now, and see where by it qualified prospects!You introduced the Monaco V4 at BaselWorld 2004, and you are only now launching it, 5 years later on, in 2009. Why did it take so prolonged? The Monaco V4 in 2004 was offered as being a Notion watch, meaning that, as during the automotive market, it was built to outline the long run progress of TAG Heuer. During the earth of watchmaking, the typical time necessary to acquire a fresh motion from initially draft to last merchandise is three to 5 several years, so together with the V4 which signifies a real revolution when it comes to mechanical replica watch movement we have been inside the exact timeframe. We did not wish to compromise the standard and dependability from the products by bringing it in to the marketplace much too immediately. The future shoppers of the Monaco V4 needs the very best, and we must usually transcend their anticipations. At a time when all other firms are buying the mass output in their individual actions, why undertake a different strategy by launching a motion these types of as V4, that may only be manufactured at small volumes? Will you utilize this new movement in other replica watches inside the foreseeable future? We never intended to produce a mass-produced movement. It is a really challenging replica watch an progressive and prestigious motion that showcases our skills in high-end watchmaking and engineering. The V4 movement is just not intended to switch other actions we use in "commercial" replica watches. Our one driving intention has been to manufacture this exclusive series of a hundred and fifty luxurious items. Wherever are the elements created? The V4 belts, for instance? As well as our new producing unit in Cornol, and that is committed to our new Calibre 1887 motion, TAG Heuer features a manufacturing and assembly facility there for its significant problems, and for your manufacture of many V4 elements. Nevertheless, the workshop does not have the machinery and procedures necessary to manufacture belts or ball bearings. The belts are produced externally, as are other Calibre V4 factors. The names and location of our sub-contractors are confidential, but what I'll convey to you would be that the belts aren't created by anybody during the replica watch marketplace!Is the movement assembled within your facilities? Certainly, all the Calibre V4 is assembled and examined by us, i. e. , T1 and T2. Our grasp watchmaker was awarded the distinguished title of Meilleur Ouvrier de France in 2004. The platinum scenarios are made within our Cornol facility. Who'll obtain the Monaco V4? The Monaco V4 are going to be produced in platinum inside of a minimal version of 150 pieces. It truly is more a collector's piece that a replica watch for keeping time in fact, once you evaluate it, you occasionally even ignore to pay for notice to what the time is!This world premiere will draw collectors and replica watch enthusiasts who appreciate strong and innovative patterns also as replica watches with important problems. TAG Heuer is popping toward a lot more demanding buyers, individuals accustomed towards the quality of complete only discovered within the most prestigious stages of Swiss watchmaking. These shoppers are principally drawn to TAG Heuer because of its breakthrough innovations in mechanical movement layout and engineering. TAG Heuer now has many followers, as evidenced with the brand's enthusiast weblogs and Facebook close friends. Which distribution policy would you envisage for this minimal series? These a hundred and fifty luxury platinum versions are genuinely fantastic. Supplied the restricted amount, the Monaco V4 will only be manufactured available at pick out points of sale in our international gross sales community.
Tag Heuer
Go through: Monaco V4, Being a Principle watch. . . Concerns responses of Dude Semon, TAG Heuer V. P. Sciences EngineeringWhat makes the Monaco V4 so exceptional? What exactly are its capabilities? What can make this replica watch diverse from other complication replica watches? Similar to a motor vehicle engine, the fundamental mechanical components within a replica watch are: transmission, friction and electricity. It truly is from this premise the team of engineers and watchmakers at TAG Heuer produced new concepts that truly split with regular watchmaking. While in the Calibre V4 movement, the gear and pinion section of a common mechanical movement's transmission is changed by a few belts. Additionally, two equipped belts have out the barrel coupling, on the 13° incline. And at last, the spring barrels use a linear tungsten mass that oscillates over a airplane amongst the two pairs of cylinders. The Monaco V4 involved a terrific exertion regarding investigate and development and it has revolutionized the watchmaking sector. Exactly what are the impacts for TAG Heuer? To make a movement like the Monaco V4, you will need to fully rethink mechanical replica watch architecture previously mentioned and further than the specialized method necessary to manufacture an exceedingly higher complication that may fulfill TAG Heuer's very stringent high-quality standards. This method has helped make the Monaco V4 the very first replica watch with important complications that may be worn in all athletics, which include serious sports. Your complete study, from prototype to experimentation, was done by an R D team dedicated into the venture. This crew is currently the Movement Research division, which is previously working on revolutionary new developments and improvements. TAG Heuer is at this time the only real maker able, at incredibly limited recognize, of building any complication and impressive architecture it wishes. To obtain this, TAG Heuer has produced its personal calculation, modeling and simulation resources. You took demand of R D at TAG Heuer in 2004. The event on the V4 was a true specialized obstacle, but what about the human obstacle? The design in the V4 has nothing at all to try and do with present ideas of watchmaking. We started out having a blank slate and needed to invent a totally new architecture, triumph over the situation of 13° angles, explore a method of winding 4 barrels using a linear mass. . . We also had to build manufacturing procedures for belts, some with steel strands. Generating a V4 necessary conceptual data models based upon complicated physics and mathematical designs. The design and implementation with the V4 included many different fields associated to engineering and metallurgy in particular, at the same time as mechanics, digital and formal programming constraints. . . Are there significant dissimilarities concerning the Thought replica watch and this year's collection launch? There exists a enormous difference between the prototype as well as professional version, notably in terms of the dependability and good quality manage criteria demanded by TAG Heuer. How the Monaco V4 was developed in 2004 wasn't appropriate with large-scale production. We had to rethink it entirely, and wholly rebuild it. Inside of a tiny in excess of two many years, the development of the new V4 movement was finalized. We also offered numerous functioning prototypes at Baselworld 2007. Essentially, the development from the new motion differs from your Notion replica watch in the wheels have been replaced by belts, along with the energy developed because of the linear oscillating mass is saved in 4 barrels in 2 by 2 collection. On the other hand, the aesthetics is completely devoted into the Idea watch. I grew up really believing the Seventies were a tasteless decade: those bell-bottomed pants, hippie floral patterns and disco sound music always seemed corny to me. Until I realized, with a bit of perspective, that the following decade was actually worse… especially in watchmaking. Taste is always a highly subjective matter, but in my opinion, timepieces don't get any uglier (yes, that's the word) than those produced from the Eighties until the early Nineties - whereas the funky fashion that started in the late Sixties and spread throughout the following years provided some of the coolest designs and color combinations in wristwatch history. TAG Heuer Monaco and Autavia re-editions. Miguel Seabra/Espiral do Tempo The Seventies are indeed back with a bang. Daft Punk recently amassed four Grammys and their 1970s-inspired tune Get Lucky tune was the hit of 2013. Last year, Argo won the Oscar for Best Picture and the mini-series Behind the Candelabra: My Life With Liberace' collected several Emmys and Golden Globes; Rush portrayed the vertiginous golden era of Formula 1, when sex was safe and driving dangerous. Adidas originals are the trendiest sneakers around. Erotic literature is also in, following the success of 50 Shades of Gray four decades after Emmanuelle and Histoire d'O hit the cinemas and shocked the world. Beards, which had been out of fashion since then, are now suddenly popular as well. It certainly was a pivotal decade, one that included the worst crisis ever experienced in the replica watch business due to the quartz revolution that threatened to condemn traditional mechanical timepieces to obsolete status. Based on a 1971 Hamilton model, the Pan Europ was first issued in a blue limited edition but has grown into a collection. Hamilton Anti-conventional for an eliteAlbeit in a very specific and focused way, Seventies-inspired re-editions and reinterpretations are making a stir in watchmaking. Alongside icons that have never really disappeared from the catalogues such as Audemars Piguet's Royal Oak (since 1972) or Patek Philippe's Nautilus (from 1976 on), there have been many reissues; yet, most of them are limited editions - after all, the mainstream commercial trend influenced by China leans more towards simple round shapes and minimalist aesthetics, whereas Seventies designs are so unconventional and daring that they need to be fully understood? and are thus especially popular among an educated clientele who can relate to specific vintage aesthetic codes. Two legendary icons of the 1970s that never went out of style nor out of the catalogue: the Royal Oak and the Nautilus. Audemars Piguet / Patek Philippe After the classic timepieces issued during the most part of the Sixties, by the end of that decade the main traits of the Seventies were already being felt; in 1968, Patek Philippe's Golden Ellipse and its oval shape anticipated an era when round replica watches were the rare exception and geometric forms ruled the collections; in 1969, Heuer issued its first automatic chronograph movement on a square Monaco and both the Carrera and the Autavia adopted cushion cases. The two timepieces used by the main stars in the movie Rush: the Carrera (in its 1970s cushion case) and the Silverstone, reissued by TAG Heuer in a 2010 limited edition. TAG The chromatic palette was wider and bolder than it had ever been, highlighted especially by orange and blue hues. Graphic and smoked dials provided funky visuals, while integrated case&bracelet combinations also became a big trend, fueled by Gerald Genta's creative work for various top brands. I always thought the legendary Swiss designer really milked the cow, gaining fame and fortune by clearly adapting his Royal Oak concept to other famed 70s designs such as the Nautilus or IWC's Ingenieur. Resurrecting iconsThe Seventies revival started slowly late in the Nineties, following the renaissance of mechanical watchmaking: among the first signs were TAG Heuer's reinterpretation of the Monaco, along with the Vintage 1970 chronograph by Girard-Perregaux; and the trend has become more evident in recent years, with the auction of the Haslinger Collection - the first exclusive Heuer auction, based mainly on 1970s pieces - amassing 475,764 pounds and setting a few stunning new world records for vintage Heuer timepieces. The Vulcain Nautical Seventies funky reedition: a perfect example of the decade's shapes and colors. Vulcain Following in TAG Heuer's path (even though the Autavia and Silverstone re-editions were not a commercial success), Zenith also brought back designs that became famous in the early 1970s and many other brands invested in limited edition series inspired by that period. Oris unveiled the Chronoris; Eterna launched the Heritage Super KonTiki 1973; Tudor based the brand's renaissance on the resurrection of the 1970 Chronograph, having last year launched the Heritage Chrono Blue (aka 1973 Monte-Carlo); Vulcain unveiled the Nautical Seventies. Porsche Design went as far as presenting a box containing the re-edition of the 1972 titanium chronograph along with the brand's 1978 sunglasses. Hamilton's reissue of the 1971 Pan Europ chronograph was so successful it went from a limited series straight into the regular collection. The Zenith El Primero 1969 New Vintage pays homage to the original El Primero that anticipated, both in its geometrical case and colors, the tendencies of the 1970s. Zenith Longines also invested in the cushion-case retro-style, introducing the Heritage 1973. Glashütte Original created the Seventies, using a TV screen shape and the period's typical integrated case/bracelet design. And Omega started the brand's own Seventies nostalgic revival with the 1970 Seamaster Ploprof, having relaunched most recently the Seamaster Bullhead and the Speedmaster Mark II. Even smaller companies are proudly inspired: Ralf Tech with its WRV "V" Automatic 1977, while the whole March LA. B collection is an exercise in 1970s style. The Heritage Super KonTiki 1973: one of the best re-editions on the market. Eterna Longines' two versions of the Heritage 1973. That year has been the most prolific source of Seventies-inspired re-editions. Longines But it wasn't just the small or mid-range brands that decided to capture the imagination of aficionados in their 40s and 50s with niche products. In the high-end spectrum, even Vacheron Constantin took a risk with the 1972 Prestige - boasting a curved and asymmetrical case housing one of the world's thinnest mechanical movements (Calibre 1003). A modern take on a classic icon: Vacheron Constantin's 1972 Prestige in an assymetrical white gold case. Vacheron Constantin Almost every 1970s re-edition or reinterpretation is based on models launched right before the biggest crisis that ever hit the traditional replica watch industry, when the advent of quartz caused a decline in mechanical watchmaking that led to the extinction of a thousand companies and put more than 50,000 employees out of job. Today the industry is facing a new technological challenge from the so-called smartreplica watches - and a remake of that almost fatal crisis from 40 years ago is certainly not something the industry will want!? I am a huge aficionado of Seventies-inspired replica watches; along with my beloved Monacos, Autavias and Silverstones, here's one of my favorite timepieces: the Girard-Perregaux Vintage 1970, issued in the late 1990s. Miguel Seabra/Espiral do Tempo