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The world of watchmaking distribution is in turmoil. Retailers with storefronts are being confronted by a growing number of boutiques that belong to the brands. On the fringes of this battle of the titans numerous alternative concepts are developing, rooted in a different idea of welcoming clients and offering them an exclusive experience. Amongst them, Ms Sotnikova's EKSO replica watch Gallery stands out thanks to its owner, its location and its range of brands. Ekaterina sotnikova, EKSO founder EKSO David Chokron: Ekaterina Sotnikova, what exactly is EKSO? Ekaterina Sotnikova: It's a gallery for the art of watchmaking, located in Paris' 8th arrondissement. It's a gallery, a meeting place. And it is a gallery's job to discover talents and make them known. The idea appeals to all watchmakers that pour their body and soul into their projects. I am not a supermarket. Your showroom is on the first floor in an office building. What made you choose this location? Having a boutique would mean that I needed security, sales personnel, a whole range of logistics. When I talk about my pieces, it's my passion that speaks and nobody else could give off the same vibe. I can't delegate my passion. And clients like that. I'm not really aiming to sell as such; things work differently. They discover things, they meet the watchmakers personally. That gives a lot more charm to the whole experience. People don't come to me by chance. What made you think of selling replica watches in this way? I am a former collector. I collected everything one shouldn't. My friends had the same replica watches as me, those one sees advertised. So I wondered what I could do. I discovered that a replica watch lives and needs attention. It's almost a living being. When I became interested in the technical side of things, it occupied a lot more of my head space. I discovered the great Manufactures. And then I moved to the next level - the point where one one needs to meet the creator of these miniature marvels. How did you start? To start off with nobody in the industry knew me. The easiest person to convince was Peter Speake-Marin. The aesthetics were not 100% mine but certainly cannot be confused with any others. The fact these replica watches have a strong personality attracted me. And then De Bethune? agreed to work with me. That opened doors for me. After that I went to Bovet, which is a rather large Manufacture by my standards, but one with a lot of craft work and the craftsmen are accessible. It is not yet a big group and people are passionate about what they do. How do you choose your partner brands? They must be passionate people imbued with the spirit of their Manufacture which is their baby. I need to know those who make the replica watches. Artistic folly never bothers me. On the contrary it is essential for creating something that will make an impression. I look for brands for which each piece is an event. What sort of relationship do you have with your eight brands? We have managed to created very close, friendly relationships. Certain brands simply wanted someone to sell their replica watches. And others didn't want to see their products just anywhere. These people often don't know how to sell themselves - they only know how to create replica watches. They are artists. Getting to know them is my job. What does this specialised watchmaking consist of? There are people who understand. My clients are enlightened connoisseurs. But I don't have people who want to flaunt their social status with a big brand. That allows them to demonstrate that they belong to a select circle. There are a lot of Russians, since that is a nation where I do a lot of advertising. And obviously my origins must serve some purpose. The Russians are capable of taking a little known piece and being pioneers. They are curious and less compartmentalised than elsewhere. Do your clients have any idea of the true value of things, despite the sophistication of their choice? Yes, certain brands are too expensive for their public. Today I think that the crisis has cleaned things up. People know what they want and how far they can go. And those who come to niche brands know how to count. The right price approach comes from them and I agree with that. Corum and its new partner Rebecca de Alba labored together to conceive an ultra-limited edition of thirty items with the Admiral's Cup Legend 38 to be able to help the work of the Rebecca de Alba Foundation. In 2008, the Mexican star established the foundation which goal is usually to aid essentially the most susceptible teams, in particular youngsters and youth struggling from cancer. Considering that 2013, Rebecca is Corum's ambassador.
Corum Admiral Cup Legend 38 Rebecca de Alba replica watch
The Admiral's Cup Legend 38 Unique Version Rebecca de Alba Basis incorporates a cherished mother-of-pearl dial encrusted with nine hour-markers established with diamonds weighing roughly 0. 10 carats. Its stunning dial also contains the quantities 30 and 60 showing up as appliques in the six and twelve o'clock positions, as well as three modest stars that are situated within the 3 o'clock posture. These stars are classified as the image of the Rebecca de Alba Basis. Further more, the situation again is marked and signed by Rebecca de Alba as well as the foundation symbol.
Corum Admiral Cup Legend 38 Rebecca de Alba View Circumstance
This Particular Edition timepiece runs to the caliber C0082 mechanical motion which is ready to shop enough electrical power to keep the observe ticking no less than 42 hours. The impeccable system supplies the usual features of several hours and minutes, also for a date functionality. A date aperture is put in the three o'clock posture and it is actually nicely surrounded with a few magnificent stars.
It is significant to mention that a percentage of every sale of the exclusive edition timepiece will probably be offered into the foundation will cause.
Rebecca de Alba
Rebecca de Alba Basis makes sure that little ones with most cancers possess the human vital sources, materials and economic guidance to acquire use of good quality detailed clinical treatment. The muse tries to improve top quality of life of the populace through the enhancement of prevention strategies and early detection, they advise and motivate modifications of their routines of lifetime.
The partnership in between Corum and the Mexican star appears to generally be an excellent option, thinking of the point that both of those of them share precisely the same philosophy.