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You are launching an RM 50-01 in partnership with the Lotus F1 Team and Romain Grosjean. What does this partnership involve? We have a contract with the Lotus Formula 1 team and with its drivers. We are introducing a replica watch bearing its name and that of Romain Grosjean at this SIHH, equipped with a G-Force Meter and featuring the new material we are presenting, NTPT. This carbon-based technology stems from the production of sails for racing yachts. Tim Malachard. RM 50-01 Richard Mille It is still possible to enjoy clear visibility in the world of F1 alongside the all-pervasive presence of Rolex in this sport? Yes, because our association is with the drivers, to develop products with them - just as we did for Felipe Massa. At that time, his team was partnering another brand, which didn't stop us working together. We are interested in the sportsmen themselves and we have indeed just launched a partnership with Alexis Pinturault, one of the most promising young French skiers, who just won the slalom ski race at Wengen last Sunday. And what about the partnership with Natalie Portman? The partnership agreement was signed in 2012, but it took two years to create the replica watch bearing her name, the RM 19-01. It represents one of her favourite symbols, the spider. We like it when our partners share their emotions with us and tell us what they like. So 2014 is a year dedicated to women at Richard Mille It's doubtless going to be a big year for women internationally, so we are taking the opportunity to launch several new replica watches in our ladies' collections. The latter account for 20% of our production, but we think that figure could in time reach 30 to 35%. With our new materials, such as white or chestnut brown ceramics, and our bracelet on the RM 07-01 model, we certainly have some features that are liable to appeal to women. What's so special about this bracelet? For the time being, it's intended for ladies, and it meets all Richard Mille criteria - meaning it is complex, extremely well finished and perfectly integrated with our cases and their distinctively curved shapes. Richard Mille has always been very sensitive to wearer comfort. RM 07-01, with its metal bracelet Richard Mille For the first time, visitors to your booth are forbidden to take pictures. Why is that? We have always been open to this principle. A lot of people like to take snaps of absolutely everything. Even with a smartphone, you can get impressive results. But some of them are used to feed the fake-watch market and so we want to protect the brand and our clients. Could you give us a few current business figures? This year, we will produce about 3,400 replica watches, compared with less than 3,000 in 2013. Our turnover for 2013 was 123 million Swiss francs and we are aiming for 150 million in 2014. Our average price increases year on year and is now over the 110,000 mark. We sell what we produce and our order book is full. What's the geographical spread of your activity? China represents less than 3% of our turnover, and we want to develop it - that is indeed our goal this year. The rest is pretty well balanced, just as Mr Richard Mille himself has always wished it to be: 40% in Asia, 30% in Europe and about the same in America. We are going to open another 8 to 10 boutiques, including in London, Jeddah, Beijing and Shanghai, after opening several last year in locations such as Las Vegas and Macao. RM 36-01 Richard Mille RM 60-01 Richard Mille It really is been a giant yr for Breguet. Not just did the corporate kick off its sponsorship of Carnegie Hall having a brand-new tourbillon clock, it also celebrated, about the exact same time, the 2 hundredth anniversary in the wristwatch an creation of brand namesake Abraham-Louis Breguet that has a preview of the complicated haute joallerie enjoy at an event about the Isle of Capri from the Gulf of Naples.
The cornerstone from the intercontinental occasion was the most up-to-date prevent of Breguet's touring Reine de Naples exhibit, which started in January at Geneva's Cite du Temps before traveling to Ny city and various important towns within the U. s. , Europe and Asia. The show commemorates the 2 hundredth anniversary of what lots of historians believe was the quite very first timepiece with the wrist, created by Breguet, the legendary watchmaker, for Caroline Murat, Queen of Naples.
Caroline Murat, recipient on the pretty initially wristwatch
Breguet the brand name pays tribute to that historic view with its contemporary Reine de Naples ladies' collection, which also celebrates an anniversary this calendar year, its tenth. The exhibit features several standout items with the selection, together with historic memorabilia. At the VIP gala on Capri, Marc A. Hayek, President and CEO of Montres Breguet, offered a different addition on the selection, a specific anniversary version that combines large jewelry with high watchmaking.
The Reine de Naples anniversary piece may be the newest from the line of Breguet's Grandes Troubles. It features a hanging system that marks the top of each hour with two chimes recurring 3 times. Users can disable the perform through a pushpiece at two o'clock. The observe includes an oval-shaped motion, developed to suit its distinctive circumstance condition; the movement is noticeable by a sapphire caseback. The look and decorations on the bridges and rotor variety the picture of the garden pavilion during the Mediterranean style, evoking the historic Naples home of Caroline Murat. The bezel plus the snap of the distinctive edition are established with 28 brilliant slash diamonds and 27 blue sapphires. The hammers that strike the chimes appear above the dial at eleven and 1 o'clock; among them the diamond coronary heart of the rose, engraved in gold, indicates whether the hour striker is engaged. The silvered gold dial and its flange are paved with 233 brilliant-cut diamonds and 303 blue sapphires of varied shades, offering a delicate color gradation. The crown, positioned at 4 o'clock, is about by using a briolette-cut diamond, and also the alligator strap incorporates a folding clasp set with 26 diamonds.
Breguet's Reine de Naples Anniversary Edition
Also into the observe, Breguet also presented its new Reine de Naples Jewellery Set, which includes a hoop, a pair of earrings, a necklace as well as a tiara. Each and every is in 950 platinum, and it has as its central motif an oval-cut blue sapphire, surrounded by two ovoid rings paved with baguette-cut diamonds. The jewelry, such as enjoy, can take its design cues in the historic wristwatch using the ovoid scenario, introduced to Caroline Murat by Breguet two centuries ago.
The tiara (higher than) and ring (beneath) from the new Reine de Naples Jewellery Set
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